5 min read
Anybody who’s been through an eCommerce replatform project knows it’s nothing like upgrading your phone to the latest version. It’s a significant commitment that can take months to complete while costing hundreds of thousands (if not millions) of dollars.
4 min read
For many IT leaders, the transition to digital commerce in the cloud is a mandate for survival. After all, the cloud’s advantages are many: increased efficiency, better business agility and speed, access to new technology paradigms and lower costs....
1 min read
Google is one of the pioneers in harnessing the power of data. Over the years google has put its research and development strength to build data platform that touches the lives of billions of people around the world every day. It was inevitable for...
3 min read
The modern marketing executive needs to consider a lot when creating the perfect marketing mix. One of the things to consider is whether to focus more energy on traditional or digital marketing. Some companies would benefit more from one type than they...
1 min read
However, if you have been following Disney closely for the last few years, it will be more apparent that this move was a fundamental part of the...
