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Beyond Traditional eCommerce Analytics: Insights to Action with ML/AI – Part 2 of 2
In the first part of the blog series “How to Turn Traditional eCommerce Analytics Into Actionable Insights - Part 1 of 2” the focus was to modernize...
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How to Turn Traditional eCommerce Analytics Into Actionable Insights - Part 1 of 2
Take advantage of Google’s data processing prowess through AAXIS Data Insights to make superior decisions in real time. A fast, reliable and...
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Google the Data Processing Powerhouse
Google is one of the pioneers in harnessing the power of data. Over the years google has put its research and development strength to build data...
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Digital Marketing Vs. Traditional Marketing: What Makes Them So Different?
The modern marketing executive needs to consider a lot when creating the perfect marketing mix. One of the things to consider is whether to focus...